Ubisoft Will Join The Sandbox Map with Its Own LAND and Players Will Be Able to Incorporate Characters and Game Items from Rabbids in Original Experiences
HONG KONG – February 8, 2022 – The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands, announced today that it has strategically partnered with Ubisoft to introduce Ubisoft game IP elements to The Sandbox gaming metaverse. Ubisoft will have its own LAND entertainment destination with interactive experiences, and voxel characters and items will also be available for players and creators to incorporate into their own experiences using The Sandbox’s free VoxEdit and Game Maker #nocode creation tools.
Work is already underway to create voxelized versions of Rabbids’ characters and items. The following video showcases a glimpse of the eager Rabbids as they prepare to enter The Sandbox map to appear in the Ubisoft LAND and join original experiences created by players: https://youtu.be/jP73-jcMNwU
“We’re excited to bring the Rabbids to The Sandbox community and to empower players to create their own original experiences incorporating elements of our gaming IP. We can’t wait to see how they make the Rabbids’ world their own.” said Guillaume Mammi, Ubisoft’s Senior Manager of New Business and Partnerships. “The Sandbox is an obvious new fun playground addition to the long list of Rabbids world invasions, and a great opportunity for Ubisoft to experiment a metaverse experience for its brands.”
“Ubisoft is a global game company that proved its ability to stay at the forefront of innovation and established its reputation by launching successful franchises and IPs. We’re proud to help it bring the Rabbids, an IP that players already love, and empower its community of fans to create fun experiences and their own original adventures in The Sandbox,” said Sebastien Borget, COO and Co-Founder of The Sandbox. “We welcome Ubisoft into the open Metaverse as we work together to create new possibilities for players, fans, and creators with blockchain and web3.”
“I’m very proud that Ubisoft, one of the most innovative gaming brands that’s globally known for creating numerous iconic game franchises, has chosen The Sandbox metaverse for its very first move into this new kind of interactive experience,” said Bertrand Levy, VP Global Partnerships of The Sandbox.
The Sandbox offers entirely new ways for fans and creators to come together, by providing a start-to-finish game development and asset creation suite, which doesn’t require any prior game development knowledge. Anyone can build worlds and assets in The Sandbox, creating this truly user-generated metaverse. To get started, fans can begin creating their Avatars and downloading the free creation tools at https://www.sandbox.game/en/
Part amusement park, part virtual real estate, The Sandbox fully embraces the idea of the metaverse as a continuous shared digital space where worlds and heroes collide to make magic. Ubisoft joins over 200 existing partnerships including The Walking Dead, Snoop Dogg, Adidas, Warner Music Group, Deadmau5, Steve Aoki, Richie Hawtin, The Smurfs, Care Bears, Atari, ZEPETO, and CryptoKitties, all following The Sandbox team’s vision of empowering players to create their own experiences using both original and well-known characters and worlds.
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About The Sandbox
The Sandbox, a subsidiary of Animoca Brands, is one of the decentralized virtual worlds that has been fueling the recent growth of virtual real-estate demand, having partnered with major IPs and brands including Adidas, Snoop Dogg, The Walking Dead, Deadmau5, Atari, Rollercoaster Tycoon, Care Bears, The Smurfs, and more. Building on existing The Sandbox IP that has more than 40 million global installs on mobile, The Sandbox metaverse offers players and creators a decentralized and intuitive platform to create immersive 3D worlds and game experiences and to safely store, trade, and monetize their creations. For more information, please visit www.sandbox.game and follow the regular updates on Twitter, Medium and Discord.
About Animoca Brands
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Formula 1®, Disney, WWE, Power Rangers, MotoGP™, and Doraemon. Animoca Brands’ portfolio of blockchain investments includes over 150 of the most promising NFT-related companies and projects. For more information visit www.animocabrands.com or follow on Twitter or Facebook.
About Ubisoft
Ubisoft is a creator of worlds, committed to enriching players’ lives with original and memorable entertainment experiences. Ubisoft’s global teams create and develop a deep and diverse portfolio of games, featuring brands such as Assassin’s Creed®, Brawlhalla®, For Honor®, Far Cry®, Tom Clancy’s Ghost Recon®, Just Dance®, Rabbids®, Tom Clancy’s Rainbow Six®, The Crew®, Tom Clancy’s The Division®, and Watch Dogs®. Through Ubisoft Connect, players can enjoy an ecosystem of services to enhance their gaming experience, get rewards and connect with friends across platforms. With Ubisoft+, the subscription service, they can access a growing catalog of more than 100 Ubisoft games and DLC. For the 2020–21 fiscal year, Ubisoft generated net bookings of €2,241 million. To learn more, please visit: www.ubisoftgroup.com.
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