In an intriguing turn of events, ALTAVA Group, a high-end fashion brand known for its metaverse ventures, has allied with Animoca Brands, a frontrunner in the field of digital property rights within gaming and the open metaverse. The partnership’s goal? To bring Bored Ape Yacht Club (BAYC) NFTs into the swing of things.
Bored Ape Yacht Golf Club
Now, if you’re wondering about the connection between luxury fashion and yachts, here’s the deal. ALTAVA Group is licensing the BAYC intellectual property from Animoca Brands for a project that swings away from yachts and into the greens – the Bored Ape Golf Club (BAGC).
BAGC is a golf-themed spin-off of BAYC, leveraging BAYC NFTs from The Sandbox, Elite Apes, and Animoca Brands. And here’s an interesting nugget – Animoca Brands isn’t just a partner in this venture; they are investors in ALTAVA too.
In this metaverse golf club, Animoca Brands’ BAYC NFTs and those licensed by The Sandbox are promoted to a special edition class within the BAGC digital collection. These special edition NFTs are dressed to impress, sporting outfits branded by Animoca Brands and The Sandbox.
Perks on the 19th Hole
Who said digital golfing experiences cannot have a taste of the tangible? The NFTs of the BAGC collection are not merely digital assets; they carry several physical perks.
Picture this: bespoke BAGC-branded golf merchandise that you can hold passes to some of the finest golf country clubs nestled in Korea, Turkey, and Vietnam. In the digital realm, owners can enjoy voxel twins of their special edition BAGC NFTs within the Sandbox.
And as a cherry on top, there’s an offering of IP ownership, licensing, and management service, ensuring your NFT holds its worth both in the virtual and real world.
While BAGC is a community-driven initiative, it’s worth noting that there’s no official collaboration or affiliation with Yuga Labs.
In essence, this partnership sees ALTAVA and Animoca Brands teeing off for an adventurous round in the metaverse that promises a unique blend of fashion, golf, and NFTs. But the game has just begun, and it’s anyone’s guess where the ball will land.
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